Qumu Corporation (NASDAQ:QUMU) jumped 20% after the cloud-based video tech provider announced that it is bringing video engagement and tracking abilities to Birmingham County Football Association. This means that the BCFA will bring in-demand video to more than 70,000 grassroots players, art 1,200 clubs, and 25,000 volunteers in the West Midlands area. The videos will offer education, valuable resources, and information to stakeholders in grassroots games. BCFA will leverage the company’s comprehensive video-on-demand capability to create and distribute content efficiently.
Recently the company launched 360o VOD on the Qumu Video Engagement Platform. Notably, the platform allows the creation, organization, and delivery of live on-demand video giving users tools to create enhanced video content through the 3600 VOD capability.Therefore, organizations can improve customer and employee engagements by using Qumu’s trusted editing, analytics, security, and storage capabilities.
The 3600 VODcapability can help businesses keep costs low and establish ways of enhancing remote engagement through a fully immersive experience. In the coming months, QUMU is a stock to watch.
Market Reaction:
On Monday, QUMU stock gained 19.70% to $3.71 with more than 3.69 million shares, compared to its average volume of 126k shares. The stock has moved within a range of $3.0798 – 3.8800 after opening the trade at $3.15 Over the past 52-week, the stock has been trading within a range of $2.8000 – 10.5000.