Business jets manufacturer Bombardier Inc (OTCMKTS:BDRBF) has comes on to the radars of many investors this morning and has gone up by 12% after the company announced the launch of its certified pre-owned aircraft program.
By way of this program, customers are going to have the option of choosing from a wide range of pre-owned aircrafts and thereby they are going to get a much improved experience as well. Bombardier is only going to include premium pre-owned aircrafts in this scheme. In the press release from the company this morning, it was also mentioned that all the aircrafts are selected carefully and then they are inspected, before being refurbished.
The aircrafts are fitted with the necessary enhancements following the recommendations made by the inspection team. In addition to that, any upgrades that are necessary are provided to the aircrafts as well. The company went on to add that buyers who are looking for an aircraft that feels like a new one then this new scheme from Bombardier is the one for them.
More importantly, every certified aircraft is provided with a warrant of one year by the company and that is another factor that might appeal to many buyers. It will be interesting to see if the stock continues to soar today.
Market Reaction:
As of 10:41, BDRBF stock moved up 7% at $1.14 with more than 1.96 billion shares, compared to its average volume of 1.73 million shares. The stock has moved within a range of $1.0900 – 1.2000 after opening the trade at $1.09. Over the past 52-week, the stock has been trading within a range of $0.2000 – 1.4500.