WeedMD Inc, WeedMD RX Inc., and Starseed Medicinal Inc are licensed producers of cannabis products for medical and adult-use markets through its parent company. The company has continued to expand its multi-channeled distribution strategies through exclusive partnerships with other industry players. In the recent past, WeedMD has signed a commercial arrangement with Fire & Flower Holdings Corp (OTCMKTS: FFLWF), a leading Canadian retailer.
This is the first Canadian commercial extraction arrangement for WeedMD, according to the company’s CEO, Angelo Tsebelis. It will lead to the production of high-quality products from WeedMD’s state-of-the-art extraction hub CX Industries.
“We’re proud to be selected by Fire & Flower as the producer of its Revity CBD product line… we anticipate a fruitful and long-term relationship with Fire & Flower…” Tsebelis outlined.
The Launch of a Wellness-Focused Brand
Fire & Flower is poised to capture significant Canadian market share. This will be accomplished through education-focused, best-in-class programs, which connect cannabis consumers with the latest cannabis products. The company has since launched a wellness-focused brand, Revity CBD. This will initially be offered as an oil format.
The launch of the new brand was motivated by the identification of key consumer insights as well as the need for a regulated market of CBD products. According to the CEO of Fire & Flower, Trevor Fencott, plans are underway to have the product launched in Saskatchewan. This will lay a platform for accessing other local and international markets.
WeedMD has an Excellent Reputation for Producing Quality Products
WeedMD has been making exceptional milestones in the cannabis industry. It has put a track record of innovation and has been very quick to respond to consumer preferences. As a result, it has attained an excellent reputation in the production of quality products.
The company operates a 158-acre state-of-the-art greenhouse located in Strathroy, Ontario. It is both an outdoor and a processing facility. Meanwhile, it has also established a partnership with LiUNA; a construction union in Canada. Through these kinds of strategic relationships, the company is geared to continue evolving even as new cannabis markets emerge.