LGBTQ Loyalty Holdings Ltd (OTCMKTS:LFAP) jumped 21% after announcing the launch of an integrated marketing initiative with NYC-based acquisition agency, E5A Integrated Marketing, through its subsidiary, Loyalty Pretences Index Inc.
CEO of LGBTQ Loyalty, Bobby Blair, said that this is a fantastic moment for LFAP and they are delighted to partner with E5A Integrated Marketing to get their message to a wider audience. He added that they are thrilled with the positive reception they have received following the LGBTQ+ ETF launch. As a result, they strongly believe that the marketing initiative is a massive step in advancing equality and creating assets.
E5A Integrated Marketing will launch a digital ad campaign for LGBTQ+ ESG100 ETF. The campaign aims to pass information to create wealth while building a significant voice within the LGBTQ community. In addition, by luring investors, the campaign seeks to support public companies in promoting fair treatment of LGBTQ employees. So in the coming weeks, investors should watch LFAP.
Market Reaction:
On Thursday, LFAP stock soared 21% at $0.0110 with more than 19.45 million shares, compared to its average volume of 7.47 million shares. The stock has moved within a range of $0.0087 – 0.0154 after opening the trade at $0.0090.
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